Category Archives: CRM (Customer Relationship Management)

Image of user in the middle with three circles indicating different layers of filtering

Layers of trust – The reason why user data is so hard to decypher

Advertisers, market research companies and just about every application developer tries to understand it to predict behavior. What I am talking about is how an individuals’ behavior is constantly under scrutiny. In real life, what we say, what we do,

Image of user in the middle with three circles indicating different layers of filtering

Layers of trust – The reason why user data is so hard to decypher

Advertisers, market research companies and just about every application developer tries to understand it to predict behavior. What I am talking about is how an individuals’ behavior is constantly under scrutiny. In real life, what we say, what we do,

VRM – The C2C aspect

Image credit VRM (Vendor Relationship Management) is a hot topic in certain circles. The impact of the general philosophy behind the subject is already apparent in the recent development of increased user control in social media. EatMedia.com summarises it well.

VRM – The C2C aspect

Image credit VRM (Vendor Relationship Management) is a hot topic in certain circles. The impact of the general philosophy behind the subject is already apparent in the recent development of increased user control in social media. EatMedia.com summarises it well.